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Marketing 101 – Beginners Workshop

May 13 @ 9:00 am - 12:00 pm

$60 – $150

You are a business owner; you have a business – now how do you market it? Marketing is one of the most important functions a business can develop to ensure they grow a sustainable and successful business. It can also one of the most challenging aspects of business, done well it can return great dividends. However not done well it can cost you valuable time and money.

Businesses – particularly when starting out – have limited time and money to invest in marketing and this beginner workshop will introduce the participants to some basic marketing strategies and tactics they can implement themselves.

The ability to measure the success of their marketing activity.
Tools include:
*Communication Calendar Template*Marketing Activity Calendar – Tactical planning and budgeting including measurement techniques

PRESENTER BIO

Tim Rosenbrook MMgt, BBS, MCIM, Cert. eM,
is the Wellington based owner of Gecko Marketing. A specialist in marketing and brand strategy he is also a tutor for the NZ Marketing Association. Gecko Marketing provides outsourced marketing services for small – medium sized business.
www.geckomarketing.nz
Contact Tim on tim@geckomarketing.nz
Twitter: @timrosenbrook
LinkedIn: in/timrosenbrook

***Combine with

Marketing and Brand Strategy – Advanced Workshop

This workshop is designed for the SME business owner who is ready to take their marketing to the next level and develop a strategic approach to marketing their business. They are ready to understand the benefits of developing a brand position for their business. They will receive tools to help identify what it is that makes their business unique and how to communicate this to meet the needs of their customers.

This workshop is designed to compliment and bring structure to the beginners workshop and help improve the effectiveness and efficiency of the tactics introduced in the first workshop.

Tools include:
 Strategic Marketing Plan template
 Brand Positioning template
 Customer Persona and segmentation development pack
 Ongoing Work in Progress plan
 Social Media Strategy Plan template

Details

Date:
May 13
Time:
9:00 am - 12:00 pm
Cost:
$60 – $150
Event Category:
Event Tags:

Organizers

Iona Elwood-Smith
Kim Chamberlain

Venue

The Settlement
Level 1, 1 Walton Leigh Avenue
Porirua, New Zealand
+ Google Map

Tickets

25 available
Marketing 101 - Member$60.00
25 available
Marketing 101 - Non-Member$100.00
25 available
Both Marketing Workshops - Members$100.00
25 available
Both Marketing Workshops - Non Members$150.00